Whitepaper and Marketing Asset Guaranteed Lead Program

This program will provide your company with the opportunity to post its whitepapers and other marketing assets directly on SCMagazine.com, and have this syndicated through email and targeted phone outreach.

• Provide a mix of up to 10 whitepapers, analyst or company research reports, archived webinar links, videos and update as needed throughout SC will provide a lead report once a week.
• All leads are North American.
• SC will actively manage the promotion of the assets using a mix of well established SC online media and targeted SC audience outreach via phone.
• CPL starts at $55 net, subject to increase.
• 150 minimum lead purchase.

Phone Outreach Program

• SC Magazine’s distribution is third-party audited to validate to our marketing partners that the readers of SC Magazine actually want to receive SC Magazine and are not receiving SC Magazine without requesting it. Hence we need to do heavy outreach to our current subscribers and potential new subscribers in order to ask them to receive SC Magazine and
  to qualify them to receive SC Magazine. In order for a reader to qualify he/she must be a decision-maker or influencer in the purchase of information security products and services.
• During the call we obtain all of the relevant business card details (name, address, phone number, email address, company name, job title and industry vertical) plus ask their involvement in purchasing information security products and services. Once we obtain these details and secure a yes answer for purchasing involvement (decision-maker or influencer) we offer the opportunity to receive an asset from one of our sponsors. We then will offer the asset (normally we have numerous assets which we rotate the order of the offer) and if they say yes we will send them the asset and register this person as a lead.