Banner advertising

IT security buyers visit SCMagazine.com because it is the most comprehensive site focusing specifically on IT security. IT  security pros visit the site for the latest news, the most complete archive of objective product reviews, and the most trusted analysis of industry issues. With your ads on SCMagazine.com, you can reach interested buyers through the site they trust most.

All banner advertising campaigns appearing on SCMagazine.com are dynamically delivered run-of-site (ROS). The delivery of banner impressions is audited and reported on via our third-party vendor DoubleClick – DART.

In order to ensure that your online campaign has an effective share of voice (SOV) on the site, SC recommends the purchase of between 50,000 to 60,000 impressions per month. For example, a campaign that delivers 50,000 impressions per month will yield a SOV of 10 percent.

Pricing

1,000 x 30 (1,000 x 300 expanded)

728 x 90 (728 x 300 expanded)

300 x 250 (500 x 250 expanded)

300 x 600 (500 x 600 expanded)

Rate card cost: $193 cpm

Pricing
1,000 x 30 (1,000 x 300 exp)
728 x 90 (728 x 300 exp)
300 x 250 (500 x 250 exp)
300 x 600 (500 x 600 exp)
Rate card cost: $193 cpmPricing
1,000 x 30 (1,000 x 300 exp)
728 x 90 (728 x 300 exp)
300 x 250 (500 x 250 exp)
300 x 600 (500 x 600 exp)
Rate card cost: $193 cpm

Prestitial ads

SC Magazine also offers prestitial (welcome ad) units.

This special unit has been effectively employed by our current advertisers in order to add to specific emphasis for high-profile campaigns. The ad populates for 15 seconds before users reach the actual SC Magazine website. This is perfect for companies wishing to gain high impact on their messaging with the campaign.

Prestitial/welcome ads: $4,500 net per day; page peels: $5,000 net per week

* Ask your sales manager for pricing